PROVIDENCE, RI (May 15, 2020) – Blue Cross & Blue Shield of Rhode
Island (BCBSRI) is streaming virtual fitness classes every weekday
at 10 a.m. as a way to meet Rhode Islanders where they are during the COVID-19
pandemic. The classes, which are typically offered only to BCBSRI members at
Your Blue Store locations, include balance and strength, core, strength and
tone, stretch and relax, and cardio dance. They are led by Your Blue Store
instructor Suann Polverari, ERYT, HCC.
“Our fitness classes are one of the key reasons our members
visit one of our four Your Blue Store locations time and time again,” said Paul
Ryan, BCBSRI director of retail strategy & operations. “We know how
important being active is to our members’ overall health and well-being. During
the pandemic, we know many of our members are staying home to protect their
health, but it doesn’t mean they don’t want to exercise. By offering free
fitness classes through Facebook Live, we are giving our members, and all Rhode
Islanders, a chance to exercise and experience the sense of community our
A recent Health of America report from the Blue Cross Blue Shield
Association found that regular physical activity can decrease the risk of
diabetes and heart disease. The report, “The Benefits of Regular Exercise”, also found that regular
exercise can slow the growth of behavioral health conditions, such as major
depression. It can also lower healthcare costs.
Making fitness classes easily available to members is just
one of the ways that BCBSRI is continuing to meet members where they are.
BCBSRI regularly provides health- and fitness-related content through the Rhode Ahead member
publication and website. In addition, BCBSRI has launched a new resource – “Keeping you
well and well-informed” – to provide news and resources for members
and employers with a focus on helping them navigate the changing landscape of work
and health. BCBSRI also makes information available through its social media
platforms, including Facebook,
Twitter, LinkedIn and Instagram.
BCBSRI is actively expanding virtual programming beyond
fitness and exercise. Upcoming programming will focus on managing back pain and
will include a nutritional lecture “Healthy Food, Healthy Mood.” For more
information or to see the current virtual class schedule, please visit BCBSRI’s
event page or
the BCBSRI Facebook page.